Despite app downloads fluctuating between 2021 and the beginning of 2023, the popular short video platform still ranks as one of the leading apps both worldwide and in the United States. TikTok app downloads peaked in the first quarter of 2020, reaching over 313.5 million.
In July 2021, TikTok reached the milestone of three billion downloads worldwide, despite being banned in India in June 2020 and losing a considerably large audience.
